Social Media Counter
Count characters with platform-specific limits.
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Social media character counter: respect each platform's limits
Each social network has a different maximum character limit for posts. With this tool, you can write your content once and simultaneously check if it meets the requirements of Twitter/X (280 characters), Instagram (2,200), LinkedIn (3,000), TikTok (2,200), YouTube, and Facebook.
The visual bars change color based on the percentage used: green when you are below 70%, yellow between 70% and 90%, and red when you exceed 90% of the limit.
In addition to character counting, the tool shows the word count, which is useful for planning SEO content or blog posts. Everything works in real time and locally in your browser.
Frequently asked questions
What are the current character limits for each social network?
Twitter/X allows 280 characters per tweet (premium users can post up to 25,000). Instagram allows 2,200 characters in a post description. LinkedIn allows up to 3,000 characters in posts. TikTok allows 2,200 characters in descriptions. YouTube limits titles to 100 characters and descriptions to 5,000. Facebook has a generous limit of 63,206 characters per post.
Do emojis count as a single character?
It depends on the platform and the emoji. On Twitter, most emojis count as 2 characters due to Unicode encoding. On Instagram and other platforms, they usually count as one. Composite emojis (like flags or families) can take up even more characters. This tool counts characters as JavaScript interprets them, which is a good general reference.
What is the ideal post length to maximize engagement?
Digital marketing studies suggest that on Twitter, tweets of 71-100 characters get more interactions. On Instagram, descriptions of 138-150 characters perform better, although long educational posts also work well. On LinkedIn, posts of 1,300-2,000 characters tend to generate more engagement. The most important thing is that the content is valuable and relevant to your audience.
Want to learn more? Read our complete guide →